Case Studies
Service Design
Investigating B2B Experience
This case study highlights the research conducted to map users' journeys, identify pain points, and uncover underlying issues that shaped the final recommendations.
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Information Architecture
Reorganizing Training Session
Through an in-depth review of the training section webpage, this work refines its information architecture to address user pain points and enhance content findability.
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Design Research
Evaluating Library Website
Focusing on usability testing, this study examines how users interact with the public library website and identifies opportunities to simplify tasks and enhance clarity.
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Design Research
Redesign of Education Website
This project explores the website redesign journey, from analyzing structure and content to uncovering usability pain points and defining a clear interface and intuitive user flow.
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Articles
IASDR 2025 Conference
Failing through play
This paper explores how the design thinking process can be integrated into primary education to promote creativity. By utilizing qualitative methods with educators from Brazil and Canada, the study highlights the overlooked role of iteration and the negative perception of failure in contemporary teaching practices.
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UX & UI Design
Product Design
Aviation Streaming Platform
This project showcases the conception, design, and delivery of a streaming platform aligned with brand storytelling, focused on intuitive navigation, engaging viewer experiences, and a cohesive visual identity.
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UX & UI Design
Redesign of Eco-Lodge Website
The redesign of this eco-friendly B&B website focused on reimagining an intuitive guest journey, from discovery and search to booking and the final stay, while expressing its sustainability values through a cohesive visual identity.
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